Quote:
|
As one example, the most popular product of Madoka Magica is the limited edition. In a comparison of units sold between the limited edition and the regular edition is about 60% for the BD/DVD/CD combo Limited Edition, 20% for the regular edition Blu-ray and 20% for the regular edition DVD. On the other hand, Blue Exorcist has wonderful streaming results even compared to DVD results. So the important lesson I learned from these experiences is not to categorize or limit the customer demographic of Aniplex but to find the ways to reach fans property by property.
|
I'm not surprised that among the Madoka Magica SKUs, the LE sells the most. Not too sure about the Blue Exorcist comment on DVD side though.
Quote:
|
The size of Aniplex's business in America today is growing but still tiny and not enough. AOA is a 5 person company and we have many things we need to do for fans. As an example, we plan to go to more conventions to meet more of our fanbase next year. And the biggest resource of AOA is always the fans. Without their support, Aniplex can't survive here. Aniplex's facebook has 9,555 followers today. I need 445 more!
|
So they currently have 5 people. It's probably about what I expected (maybe a bit more).
Quote:
|
As I said we have detailed project analysis for all titles but it doesn't always seem to hit our target. Sometimes a title exceeds my projection, sometimes not. AOA recently announced Sword Art Online and Magi , it looks like they will perform well based on the initial reaction of their simulcasts happening right now.
|
Expectations for SAO and Magi to perform well (no mention of Blast of Tempest).
Quote:
|
We are making a plan to expand the number cities the films will play in, which we will announce shortly. Also we are making plans to release more movie titles next year. I can't say what they are now.
|
That's good to hear. I would love to see more expanded to other cities. The next movie for them will likely be the Blue Exorcist Movie (of which they uploaded a YouTube trailer and later removed).
Quote:
|
We are going to release many new titles in 2013. It's really difficult to pick one. But the Madoka Magica 3rd movie will definitely be a hot title next year. We hope we get the opportunity to make it one of our flagship titles next year.
|
I guess this sort of confirms that they have the 3rd Madoka Magica movie (at least theatrical). I'm still curious how AoA will handle the Madoka Magica movies on the home video front (could it really be import; or a later domestic release?).