Anime Sales in Japan - 2010

[something]

[Update - Link to full DVD100/BD50 list here]

http://yunakiti.blog79.fc2.com/blog-entry-5867.html

Prelim DVD numbers. For anyone wondering, AKB48 is some ludicrously popular pop group or something with bajillions of little girls. So not anime.

Anyway, only real news is not very promising sales for the Zettai Karen Children OVA. Even when you add the eventual BD in, well... yeah. No second season for me I guess.

[something]

Originally Posted by something

http://yunakiti.blog79.fc2.com/blog-entry-5867.html

According to MAL, the Nausicaa BD did about 20k. Guess we'll have real numbers in a few days.

[Draneor]

Via ANN, Oricon has posted the results for the first half of 2010, and they're good. Anime DVD sales declined by 8.7%, but BD sales increased by 218.9% percent, resulting in an overall increase. The anime DVD market is still twice as large as the BD market. Evangelion was certainly the dominating factor, but I wonder if the overall market improved.

Oh, and in case it wasn't obvious before, Sony is dominating, with Sony Pictures Entertainment the #1 and Aniplex #2 sellers. Poor Bandai Visual, who was the market leader for BD in 2009 (#2 for anime), is nowhere to be seen. Although, that's likely intentional since they did mention scaling back their video operations in the last annual report.

2008 sales.
2009 sales I.
2009 sales II.

[Fencedude]

The fact that over half of BD sales are "Otaku" anime is pretty impressive.

[something]

Originally Posted by Draneor

Via ANN, Oricon has posted the results for the first half of 2010, and they're good. Anime DVD sales declined by 8.7%, but BD sales increased by 218.9% percent, resulting in an overall increase. The anime DVD market is still twice as large as the BD market. Evangelion was certainly the dominating factor, but I wonder if the overall market improved.

BD definitely seems to make up the majority of sales almost any time it's an option, at least for anime. I wonder how much not-quite-"anime"-in-our-sense (like Up, or Avatar) is skewing the market in favor of DVD. Disney and Pixar and foreign stuff in general seems to move more on DVD than BD because of the more mainstream buying audience. And of course there are still plenty of releases that are DVD-only. Think of the ~100k Drrr!! DVDs that had zero BD counterparts.

Oh, and in case it wasn't obvious before, Sony is dominating, with Sony Pictures Entertainment the #1 and Aniplex #2 sellers. Poor Bandai Visual, who was the market leader in 2009, is nowhere to be seen

Sony is dominating all home video sales or all anime sales? Aniplex seems to be the ones crushing everyone on the anime charts for the most part, although one big hit OVA/movie can easily eclipse ten high ranking TV volumes in a list. Maybe Sony had some huge anime movie releases I haven't followed? Or maybe they own some other profitable labels. Eva was King Records... or was Sony involved too? I wonder how much of KR's position was thanks to Eva.

[Draneor]

Originally Posted by something

Sony is dominating all home video sales or all anime sales?

After reading the article more carefully, all home video sales.

[something]

http://myanimelist.net/forum/?topicid=249606

List posted at MAL for top grossing anime movies in the first half of the year. As you'd expect, everything that crossed the 1bn yen threshold is connected to 1) long running family-friendly franchises or 2) long running shoujo/shonen franchises. So you've got your One Piece, Conan, Doraemon, Shin-chan, Precure and Gintama. The One Piece home video discs have been way up there in sales rankings for a while now so that's clearly making serious money, in addition to the ~$55m USD it pulled in at theaters.

Haruhi is the highest grossing "otaku title" by a fair margin, though maybe Gintama could be included in that as well. Borderline I guess? After Haruhi is utahime vs utahime, but Macross seems to be more powerful than Layton.

Nanoha only did significantly less than half of what Haruhi did, and it really drops off fast after that (number of screens gets pretty low too, only 10 for Eve).

Of course I have no frame of reference whatsoever as to what your average anime movie needs to do to be a success. Haruhi's gross is about $9.5m USD for example... good, I assume? I mean, that's equivalent to like 83,000 copies of a 10,000 yen disc.

Edit: Note that I didn't check when these came out, which would affect whether or not they'll make more and move up the list)

[something]

[Edit: much better formatting: http://jbbs.livedoor.jp/bbs/read.cgi...1168328827/857 ]

http://yunakiti.blog79.fc2.com/blog-entry-5938.html

Full list. And ew, especially messy formatting.

Zettai Karen Children OVA did 4540 combined. Actually moved a bit more on DVD than BD. Black Lagoon OVA did 5486 BD and 1071 DVD for 6557.

Arakawa seems to have spent itself on first week. Added another 244 BDs and no charting on the DVDs. Angel Beats! v1 added a couple hundred more.

Nausicaa BD's total was 20337 first week. Looks like some other Ghibli got small sales boosts by association (Laputa, Majo no Takyuubin [Kiki], Mimi wo Sumaseba [Whisper], Totoro)

K-ON!! Let's Go is up to 36922 total.

Updating the Spring v1 sales list shortly. The 7/19 numbers will give us Giant Killing, Maid-sama! and Goyou. K-ON!! will be in 7/26. Koihime and B Gata are the 8/03 list.

[something]

[Update - Link to full DVD100/BD50 list here]

http://yunakiti.blog79.fc2.com/blog-entry-5947.html

Prelim DVD30 numbers.

Angel Beats! volume 2 first week DVD sales were 10,103. Vol. 1 did 11,360 on DVD in the same period.

Top 4 this week are all specials or boxsets or whatnot. One Piece Log Collection x2, Reborn Jump Anime Super Tour something or other, and some kinda Uchuu Senkan Yamato release.

Working!! v4 is 12,498, Hakuouki v2 is right behind at 12,048.
Kimi ni Todoke's final volume did 6,125.

None of the three new shows (G-Kill, Maid-sama, Goyou) that came out the week in question hit the 4,185 DVD threshold for the top 30. Though at least Maid-sama also has a BD release. The other two do not however, so we know what kind of level we're looking at for those. Sub 5k, probably sub 4k first week sales.

And huh, I thought Goyou had a BD. Yojouhan will, so I guess I figured Goyou would too. I know it has very pretty looking HD airings available.

[something]

http://yunakiti.blog79.fc2.com/blog-entry-5973.html
Full DVD/BD numbers.

Angel Beats! v2 does 20,556 BD on top of the 10,103 DVD for 30,659. V1's first week sales were 34,857.

Giant Killing clocks in at 1,305. I'm expecting some later volumes not to chart at all. But hey, it beat Night Raid! Well, maybe, we don't know how many DVDs NR sold, and GK was a DVD only series. It's really hard to compare low-sales series when one is DVD only and another isn't.

Also better than Saraiya Goyou, which has the dubious distinction of being the only Spring 2010 anime so far to not even chart with Vol. 1. That means it did less than 1,255. And it's got the ranking benefit of being DVD-only, so it couldn't muster that much total. Kind of a shame, it's a great show.

Not much luck for Maid-sama either... 1,101 BDs and no ranking with DVDs. Maid-sama probably has he most of the three when combined but since we don't know the DVDs we can't be sure. Though I'd guess it sold more than 204 DVDs. Kinda brutal for these three titles.

Sora no Woto is about as usual. 2,725 BDs, and DVDs probably just below the threshold again around 1,000 or 1,100. With 2nd week BD sales it'll cross 4k again.

Ga-Rei BD Box did 4,097.

Banner of the Stars 2-3 boxset did 1,271. Seems kinda typical for an Emotion the Best that isn't some nostalgic classic from the 80's.

Spring 2010 v1 sales list updated. It's also interesting that we have a 5/5/5 split. 5 above 10k, 5 between 10k and Manabi line, and 5 under Manabi line.

We ought to have slightly better luck with new shows next week when K-ON!! will be in the list. If the massive discrepancy between DVD and BD sales from season one holds for K-ON, initial DVD numbers in the prelim 30 list won't look too impressive. I think S1v1 only did like 10k in all, despite being over 50k combined with BD.