Anime Sales in Japan - 2012

something · #1 01-02-2012, 02:25 PM

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NOTICE: This thread is now obsolete, see the new thread for 2013.
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Visual table of contents (as of initial thread creation)

Previous threads: 2010, 2011

This is the Anime Sales in Japan thread for 2012. Any and all useful or interesting information related to sales of anime in its home country is welcome here, but please provide a source for any data cited.

The purpose of this thread is to report on the weekly Oricon DVD and Blu-Ray sales data for anime home video releases, as well as the occasional related content (Vocaloid concerts, anime music video compilations, box office revenues, etc). Various other articles that shed some light on buying trends or the release models will also be posted. I'm interested in having the numbers because it's easy to say "X is super successful" or "Y probably sold poorly", but harder to back it up without concrete data and just as importantly, the sales of other shows as a comparison.

Table of Contents
Weekly Sales Data Archive - A list of all the posts and source data for the weekly charts.
Average Sales by Year (Total) - Lists, by year, of almost all non-children's anime released throughout the year, with their average sales
All-Time Best-Selling TV Anime - All anime that has sold over 10k aevrage uits per volume, generally the threshold where a show is considered a significant "hit".
Volume 1 Sales by Season - Per-season lists ranking sales of the first volume. First volume sales can be misleading, but most of the time they do provide a good ballpark estimate of how well a show is going to sell.
Miscellaneous Information - As the name implies, other interesting information should be posted as a reply to this post, if you want to be able to find it again easily.

Sales information release schedule
The sales reporting period for Oricon is one week, beginning Monday and ending Sunday.

Daily Top 20-30 DVDs, no numbers: Every day during release week (e.g., 1/03-1/09). Usually contains only a few anime, generally not warranting a post. Top 20 available on Oricon's public website though Top 30s go around from other sources. Note these lists are strictly for the day in question, and are not cumulative. They are tallied up to provide the weekly list.

Weekly Anime-only Top 30 DVDs, All-genre Top 20 BDs, with numbers: Each Tuesday after the release week in question (e.g. 1/11 for a 1/03-1/09 week) a preliminary DVD/BD list containing only the top 30 animation DVDs and top 20 BDs (all genre) or top 10 animation BDs is released. These are called the "Anime 30/10 Lists" in subject lines. There will always be 30 anime releases in the DVD list (minus non-anime animation like Disney) and at least 10 anime releases in the BD list.

Weekly Top 100 DVD/Top 50 BD with numbers: Thursday after release week (e.g. 1/14) usually brings the full list for that week. These are the sources for the "Full / Translated" updates. Often posted by Thursday afternoon (EST). Generally the DVD 100 adds few or no new entries beyond the Anime DVD 30 on Tuesday, but the BD 50 can often add a considerable amount of information to the BD list in a heavy week. These are called the "Full / Translated List" in subject lines.

Historical changes in Oricon coverage
DVD Weekly Ranking
　2002/10/07： Top 100
　2003/07/07： Top 300
Blu-ray Weekly Ranking
　2008/07/07： Top 50
　2011/03/14： Top 100
(source) As mentioned above, we only get the 100 and 50 lists posted online, but Oricon does count sales for anything up to 300 and 100.

Useful websites
Amazon Ranking Stalker website (Japanese only)
Anime DVD/BD Sales Wiki (Japanese only)
Kerotube Anisong CD Sales Wiki (Japanese only)
List of retailers reporting to Oricon (Japanese only)

Other notes
- All dates are displayed in yyyy mm dd format (with either slashes or dashes) or mm dd where no year is provided. I try to be consistent with this.

- Sometimes the data I post will differ slightly from what you might see on other English-language sites like MAL or AnimeSuki. This is either because they/I made a mistake or they/I used an extra source the other didn't. The most common difference is that I will accept estimates of DVD sales where I feel comfortable that an estimate ±100 units can be made. The most common source is from Oricon lists of DVDs ranking outside the top 100. Usually a couple "guideposts" will be present in the data, releases that ranked with a definite number and position. By taking the guideposts above and below a given release, sometimes an estimate can be obtained.

- Provided there's something to post, this thread will usually be updated every Tuesday and Thursday.

something · #2 01-02-2012, 02:44 PM

Weekly Sales Data Archive

This subthread is for the yearly lists of weekly forum posts and source data.

　　2009 (8/24 onward)
　　2010
　　2011
　　2012

something · #3 01-02-2012, 02:56 PM

Average Sales by Year (Total)

This subthread is for the yearly rankings of final series averages.

Not every single animated series released in a year is here; the focus is primarily on the "late night" and "prime time non-children's" anime that dominates sales, with occasional exceptions (e.g. PreCure). Only series with home video releases are included. Many long-running shounen or shoujo shows are not included, for lack of significant home video sales and excessive length.

　　● 2006
　　● 2007
　　● 2008
　　● 2009
　　● 2010
　　● 2011
　　● 2012
　　● 2013

something · #4 01-02-2012, 03:00 PM

All-Time Best-Selling TV Anime

This subthread is for lists of the all-time best-selling anime. It is broken into two groups with a minimum threshold of 10,000 average units per volume:

　　1999 and before - Less complete, before the time of readily available Oricon Data.
　　2000 to Present - More complete, includes TV and ONA series as reported by Oricon.

something · #5 01-02-2012, 03:12 PM

Volume 1 Sales by Season

This subthread is for recording first volume sales of TV and ONA anime, per-season.

2010 Yearly Ranking
　　2010 Winter
　　2010 Spring
　　2010 Summer
　　2010 Fall

2011 Yearly Ranking
　　2011 Winter
　　2011 Spring
　　2011 Summer
　　2011 Fall

2012 Yearly Ranking
　　2012 Winter
　　2012 Spring
　　2012 Summer
　　2012 Fall

something · #6 01-02-2012, 03:21 PM

Miscellaneous Information

This subthread is for any other interesting or informative comments that that don't fit in the other subthreads. Please use this for general comments not specific to a weekly list or anything.

One-off posts can also be made as a reply to the latest weekly subthread, that's fine, but it'll be harder to locate and retrieve from those. So if you think you'll want to reference it again, reply to this post and give it a useful subject line instead. Then you can easily find it again by switching to Threaded or Hybrid views and scrolling down the reply tree until you see your post.

Various things not ported over from the old thread, some not updated anymore:
● MBS Thursday late-night
● MBS Saturday late-night
● MBS Saturday evening "Doroku"
● MBS Sunday evening "Nichigo"
● 2000-2010 R2 Sales by Animation Studio [as of 2010/08, includes box set sales though]
● 2009 Top 500 DVD / 100 BD [2008/12/22-2009/12/21]
● 2003-2009 Overall Sales Analysis
● 2010 Anime Box Office Gross

something · #7 01-02-2012, 03:33 PM

A recap of the information posted in the previous thread. Please reply to this post with any information on Vols. 3-9.

Idolmaster 2 (LE includes BD Vol. 1)

Quote:

Originally Posted by something

http://www.4gamer.net/games/117/G011794/20111102064/
http://0taku.livedoor.biz/archives/4000003.html
http://yaraon.blog109.fc2.com/blog-entry-5006.html
65,512 is the number, all editions included. Unknown what percentage is the SE with the anime bundle. Even if it's half that's ~30k. Considering it did 5k standalone, I'm going to say upper bound of Imas sales if had really been standalone BD only with no game bundle available can't be much more than like... 25k. Which is quite good, but way more realistic than what people were thinking.
For comparison, the 360 version only did 34,621 its first week. PS3 almost doubled that.

Quote:

Originally Posted by something

http://yaraon.blog109.fc2.com/blog-entry-5156.html
Second week sales, 10,721, total 76,233. Again, this is all versions, no way to tell the split between RE and BD bundle LE.

Quote:

Originally Posted by something

http://0taku.livedoor.biz/archives/4015336.html
Idolmaster charted a third time, adding 6,186 which brings it to 82,419.

Quote:

Originally Posted by something

http://yaraon.blog109.fc2.com/blog-entry-6193.html
After 8 weeks, PS3 Idolmaster 2 had done 97,046 and since weeks 4-8 were all pretty consistent and there's no reason to think it wold have slowed down considerably with the holidays coming, it should be over 100k easily now. I guess this is as far as reporting will go, though.

Note that the reliability of VGChartz numbers has always been a matter of debate, but 100k seems reasonable by now.

Gravure For You Vol. 2 (includes BD Vol. 2)

Quote:

Originally Posted by superdry

Looks like Idolmaster G4U vol. 2 bundle did not rank at all for week 47 of sales on the Media Create charts. So, that means the only number we have right now is it sold at most 13000 copies unless someone like yaraon or another blog can get more specific numbers.
Source - NeoGaf

Quote:

Originally Posted by DiGiKerot

The figures reported via Dengeki have it at 15,688. It'll be curious to see if we hear anything in future weeks given the reported stock shortages.

something · #8 01-02-2012, 03:48 PM

2009 Weekly Sales Data

Opening post

08/24 - translated
08/31 - translated

09/07 - translated
09/14 - translated
09/21 - translated
09/28 - translated

10/05 - translated
10/12 - translated
10/19 - translated
10/26 - translated

11/02 - translated
11/09 - translated
11/16 - translated
11/23 - translated
11/30 - translated

12/07 - translated
12/14 - translated
12/21 - translated
12/28 - data unavailable, week skipped.

something · #9 01-02-2012, 03:49 PM

something · #10 01-02-2012, 03:50 PM

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