Breaking Dawn Enjoys Strong Start - Mania.com



Box Office Report

27 Comments | Add

 

Rate & Share:

 

Related Links:

 

Info:

  • Series:

Breaking Dawn Enjoys Strong Start

Breaking Dawn Part 1 Opens with $283 Million Worldwide.

By Jarrod Sarafin     November 20, 2011

 

The Twilight franchise continues to provide box office magic for the suits over at Summit Entertainment. As we step into the Thanksgiving week, the rising star that is Summit chose this weekend as the time to launch the first half of their final installment, The Twilight Saga: Breaking Dawn. As a result of key timing leading into school breaks across the nation, the studio sucked in an estimated $139.5 million in the states over its first three days of release and another $144 million from its foreign market premiere in 54 territories. The opening salvo provided a franchise best $283.5 million in worldwide ticket sales. It’s the fifth largest opening ever on the domestic side and the 10th highest worldwide debut, just ahead of The Twilight Saga: New Moon ($274.9 mil).
As expected the female persuasion made up 80% of U.S. ticket buyers being but as a sign of its fandom growing older, the film played better to older moviegoers in comparison to previous Twilight installments. While 54% of the audience for The Twilight Saga: Eclipse was under the age of 25, over 50% of the moviegoers for “Breaking Dawn: Part 1” was over the age of 25. For their part, the executives at Summit Entertainment seem pleased enough with their opening score.
"We faced the weekend with some trepidation because you don't really know on a fourth installment whether you are going to maintain the interest of your audience. The numbers seem to speak for themselves. We got as close to New Moon as we could," said Summit president of distribution Richie Fay.
This a week that historically speaking is controlled by the family demographic. As such, Warner Bros. Pictures wanted to jump the gun early by releasing their animated sequel Happy Feet Two into theaters a few days early. The George Miller production found the 2nd place spot in its 3-day premiere by earning an estimated $22.0 million on 3,606 venues across the nation.  Opening demographics had 50 percent coming from its 3D screens, with 57% being of the female gender while 47% were under the age of 25. .
While the soft opening was nowhere near the $41.5 million that Happy Feet launched into theaters with in 2006 and also shy of their $30 million prediction, Warner Bros. Pictures is optimistic that it will pull in decent numbers over the next few days as the holiday approaches and families come together.
"We certainly didn't open to the number we expected, but hopefully we'll catch up over Thanksgiving week and weekend," Warner president of distribution Dan Fellman said. "Our exits were very good, but there was a lot of competition for the female audience, between Twilight, Jack and Jill and Puss in Boots."
Relativity Media’s fantasy adventure Immortals dropped 62% in its sophomoric effort, taking down the 3rd place spot with another $12.3 million. The latest numbers, steep drop and all, has pushed its domestic gross to $52.9 million after 10 days of release. The budget is set at a manageable $75 million.
Sony’s comedy Jack and Jill also fell over 50% over its second weekend, landing in 4th place with an estimated $12.0 million. The second frame tally has increased the total to $41.0 million, shy of its $79 million price tag.
And taking down the 5th place spot is DreamWorks Animation’s return of Puss in Boots. The Antonio Banderas-voiced spin-off continued to edge closer to its $130 million budget by scratching up another $10.7 million in its fourth frame. The latest numbers has their domestic cume at $122.3 million after 24 days of release. If you want to include the $53.1 million the feline has taken in from foreign markets, DreamWorks and Paramount have found $175.4 million on the global scale.
Check out the rest of the top 10 down below. And as always around this time of year, we wish a great (and safe) Thanksgiving holiday for you and your loved ones.
 
 
 

Rank
Movie
Weekend
Theaters
Average
Total
Budget
1
Twilight Saga: Breaking Dawn Part 1
$139.5 mil
4,061
$34,351
$139.5 mil
$110
2
Happy Feet Two
$22.0 mil
3,606
$6,108
$22.0 mil
----
3
Immortals
$12.2 mil
3,120
$3,927
$52.9 mil
$75
4
Jack and Jill
$12.0 mil
3,438
$3,490
$41.0 mil
$79
5
Puss in Boots
$10.7 mil
3,415
$3,141
$122.3 mil
$130
6
Tower Heist
$7.0 mil
2,942
$2,379
$53.4 mil
$75
7
J. Edgar
$5.9 mil
1,947
$3,030
$20.6 mil
$35
8
A Very Harold & Kumar 3D Christmas
$2.9 mil
1,808
$1,604
$28.3 mil
$19
9
Paranormal Activity 3
$1.0 mil
1,402
$713
$102.6 mil
$5
10
Footloose
$835 k
1,218
$686
$50.1 mil
$24

 
 
 
Wednesday, November 23, 2011 Releases:
Wide
The Muppets (3,300+)
Arthur Christmas (3,300+)
Hugo (1,200+)
Limited
Rampart
The Artist
A Dangerous Method
The Heir Apparent
 

COMMENTS AND RESPONSES

Showing items 1 - 10 of 27
1 2 3 >  >>  
irockdiesel 11/20/2011 1:16:57 PM

I'm somewhat suprised about the number Breaking  Dawn has hauled in.  Although, someone in the review section for this movie said it would take in about that much.  I thought it was crazy, but wow.... I guess the D rating didn't bother the young ladies...

McQuestion 11/20/2011 1:57:49 PM

 All the care about is the two shirtless hunks angsting over angst filled Bella. It could be two hours of them taking a shit and ansting about her and they wouldn't mind.

wessmith1966 11/20/2011 5:19:00 PM

I've seen all of the Twilight movies, although not by choice. I actually kind of enjoyed the third movie. There was good action and I thought the acting was at least ok. The first and especially the second were painful for me to watch because I felt the acting was flat-out horrible. Kristen is a pretty good actress judging from her performance in other films, but she's sub-par in these films. Maybe it's the way the script is written and directed, but she's just bloody awful. Pattison and Lautner (he's laughably bad...Mystery Science Theater 3000 bad) are just as bad in the films. I've never read the books and didn't know what to expect, but after semi-enjoying part 3 I thought the film might not be too bad. Wow, was I ever wrong. I was a dutiful boyfriend and took my sweetheart to see the film without whining once. Ok, maybe once, but that was it. It was the longest five hours of my life...sorry, the movie was only a little over two hours long; it just seemed to be five hours. The only thing worse than bad acting is when the actors try emoting at the same time. Yeah, it was that bad and everything was just stretched so thin to fill out the movie.

I understand splitting the final Harry Potter movie into two parts. The last book was long and had a lot going on. But unless the second part of this movie has an awful lot going on it could have been one movie. The studio just wanted to milk its cow as long as possible.

I have to say, because she's forced me to under penalty of death, my girlfriend loved the hell out of the movie. She cried (and I laughed which earned me an elbow in the arm) and got swept up in the glory that is Bella and Eddie's marriage. I can see a new trend...men wearing glitter at Twilight-themed weddings. Count on it and remember you heard it here first.

I know I'm not exactly the target audience for these movies, and judging from the women in the audience they loved the movie, so I just have to step aside and make way for the Twilight juggernaut. The fans are legion judging from the box office receipts. Personally, I think it's one of the signs of the apocalypse.

The kids went to see Happy Feet 2 on a play date and loved it. They can't wait to see the Muppet movie, which makes me happy because I was hoping to find an excuse to go see it. There's just something about the Muppets. I don't know if it's the memories from when I was a kid or what, but I always smile and feel happy when I see them on TV. The kids want to see Arthur Christmas, too, but we'll probably save that for the next weekend.

renderman72 11/20/2011 6:24:06 PM

Twilight is crap. Who cares.

vitieddie 11/21/2011 3:58:48 AM

MY TWILIGHT REVIEW 

* boring plot

* important plot points glossed over

* action lasts for around 2 min

* why are the main actors always in anguish? Like they are constipated or something. I mean - come on! It was so weird. 100 million plus! What the hell is going on? 

1/5

ObiWannaJones 11/21/2011 4:41:15 AM

Wessmith, I pity you my friend.  In the immortal words of Dr. Zachary Smith: "Oh the pain, the pain . . . "

McQuestion: Two fun-filled hours of these limp-writsted "vampires" taking a big steamy dump (in eye popping 3D) while grunting in angst over this spoiled little tramp would be far more entertaining !

 

Darkknight2280 11/21/2011 4:55:34 AM

Goes to prove the point that reviews or quality of movie doesnt matter. Just Finding the right audience and subject matter. Dont get me wrong it makes me ill that this movie made this much money, but i understand why it did. Unlike why some people couldnt understand why the Transformers franchise is so successful.

Im being forced to watch them soon, but i made a deal with my gal. She has to watch the Star Wars Saga if i have to watch the Twilight saga. She's never seen any Star Wars movie. So this will be a failry sweet deal! If i can make it through the movie 'A Sound of Thunder' i can watch these Twilight movies! lol

iceknight52 11/21/2011 6:18:24 AM

If anyone ever wonders why the economy is so bad they can easily look at these numbers to understand that there is a very large population out there who will invest their time and money into crap like the Twilight series...and those are only movies and novels. Can you imagine the choices they make with the rest of their finances?

wessmith1966 11/21/2011 6:33:39 AM

@ darkknight2280...You're right, if you can catch lightning in the bottle like the Twilight movies have the movies don't have to be good. There have been many movies over the years like that; panned by the critics buy eaten up by audiences.

@ ObiWannaJones...Thanks for the kind words. Lol! I just wish I had been tired so I could have slept through the movie. Still, I got points for going to the movie and not complaining so the next I do something stupid I should have a get out of jail free card. Plus, the two tickets I bought for the showing earned me enough rewards points a free large popcorn.

monkeyfoot 11/21/2011 7:38:51 AM

Wessmith, I love your review of your Twilight movie experience! And I partially agree with Darkknight. If you get the right subject with the right audience you can have a tremendous hit. But besides subject and audience the crucial elements are timing and execution.

I didn't see anything this weekend, maybe The Muppets next time. 

1 2 3 >  >>  

ADD A COMMENT

You must be logged in to leave a comment. Please click here to login.

POPULAR TOPICS