Be The Thor Of Your Store (Mania.com)
Date: Friday, April 15, 2011
Hey Mania! We’re not sure if you heard, but Thor’s hitting the silver screen on May 6 and he’s partnering up with 7-Eleven so you can become the Thor of Your Store--all you need is your smartphone. First, download the free Slurpee iPhone App and text “App” to 711711 or you can visit the Android Marketplace or App Store and you’re halfway there.
Next, visit any 7-Eleven location and check in on the App unlocks for Thor exclusives like Backgrounds, Marvel Subscriptions, and don’t forget to collect the rewards--there are 11 Thor rewards in all!
The best part? 7-Eleven created a special Slurpee, the “Blue Lightning Blast” flavor in four Premium Thor Slurpee Cups and straws this month only. Drop the hammer on your tongue with this thunderous new taste that could only have come directly from the magical world of Asgard. Side effects include a blue tongue, a powerful compulsion to wear tights and grow your hair out (and maybe brain freeze).