THOR Takes Down Second Win (

By:Jarrod Sarafin
Date: Sunday, May 15, 2011


With Paramount Pictures and Marvel Studio’s Thor entering its second domestic weekend of release in a thousand more venues then any of the incoming debuts (Priest, Bridesmaids), there was never a question of who would win this box office report. The only true question was how much the superhero would take down in its second frame. How much would it drop off after hammering out an impressive $65.7 million last weekend?
We now have that answer the estimates placing its weekend numbers at $34.5 million in coin, a decent sophomoric effort with only a 47% drop in attendance. The latest numbers increased its domestic value to $119.2 million in sales after 10 days of release and has convinced many experts that it will strike the $200 million range before the end of its theatrical run. With Thor also finishing in 2nd place in the overseas battle by taking down another $27.5 million in 60 foreign markets, the studio has a foreign gross of $225 million. Add the two markets together and they have a global cume of $344.5 million after its first two weekends of mass release.
Following in 2nd place is Universal Pictures’ comedy Bridesmaids, which laughed up $24.6 million in its debut frame. It’s yet another successful partnership between the studio and producer Judd Apatow, taking down the best opening since 2008’s Step Brothers ($30.9 mil) and the best R-rated debut for any comedy since last year’s Due Date ($32.6 mil). Taking full advantage of being one of the only female-focused releases of the early summer line-up, the studio announced its audience was 67% female, with 63% being over the age of 30. The budget for the comedy is only $32.5 million so they should be crossing the profit lines by next weekend.
The 3rd spot goes to the film which is blowing away all expectations this May. Not only did Universal’s Fast Five take down another $19.5 million here in the states in its third frame, the action flick also won the international race once again by rolling up another $58 million from 8,800 locations in 61 territories. The latest numbers has its domestic at $168.7 million and the foreign at $271.7 million.
It’s hard to imagine a fifth installment of any action franchise owning $440.4 million in global receipts after just three weekends but we have it here with the rejuvenated Universal property. It goes without saying that the latest few days has made it the most successful in the franchise.
Next up is Sony Screen Gems’ 3D horror tale, Priest. The Paul Bettany-led vampire film---an adaptation of the graphic novel by the same name---found $14.5 million on 2,864 venues across the nation. It’s not technically a summer tent pole as it didn’t quite make it into the 3,000+ range but with the screens that it did have, it averaged a decent $5,063 per showing.
As with most Screen Gems ventures, the producers kept its budget relatively low to the price tag of only $60 million. The horror tale is also pulling in decent numbers overseas after having accumulated $25.6 million in foreign receipts over its first two weekends. Sony Pictures reports that the audience was 57% male and 57% over the age of 25.
And 5th place goes to 20th Century Fox’s animated adventure Rio, which held steadily in the same position as last weekend after taking down another $8.0 million. The fifth frame’s results has increased its domestic score to $124.9 million. With another $303.6 million coming in its foreign venues, Fox has a worldwide tally of $428.5 million.
Domestic box office revenues were down just 3% from the same weekend last year while the foreign race experienced a 32% dip. Check out the rest of the top 10 down below.

$34.5 mil
$119.2 mil
$24.4 mil
$24.4 mil
Fast Five
$19.5 mil
$14.5 mil
$14.5 mil
$8.0 mil
$124.9 mil
Jumping the Broom
$7.3 mil
$25.9 mil
Something Borrowed
$7.0 mil
$25.6 mil
Water for Elephants
$4.1 mil
$48.4 mil
Madea’s Big Happy Family
$2.2 mil
$50.2 mil
Soul Surfer
$1.8 mil
$39.2 mil

I’m not placing Priest into this summer box office ladder as it’s not technically a summer tent pole. With only 2,864 theaters showing the film, it has no shot of keeping up with the more mainstream fare. We will certainly have a third film joining this list next weekend though with the launch of Walt Disney’s Pirates of the Caribbean: On Stranger Tides. The fourth Jack Sparrow adventure will be entering over 4,000 theaters across the nation.
Fast Five Numbers:
Budget: $125 mil
Opening: $86.1 mil

Domestic: $168.7 mil
Foreign: $271.7 mil
Worldwide: $440.4 mil
Thor Numbers:
Budget: $150 mil
Opening: $65.7 mil

Domestic: $119.2 mil
Foreign: $225.0 mil
Worldwide: $344.2 mil
Friday, May 20, 2011 Releases:
Pirates of the Caribbean: On Stranger Tides (4,000+)
A Beautiful Life
The Lion of Judah
35 and Ticking
The Beaver
Midnight in Paris

Series: Thor, Priest