G.I. Joe: The Rise of Cobra: Movie Review - Mania.com



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Mania Grade: D+

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  • Movie: G.I. Joe: The Rise of Cobra
  • Rating: PG-13
  • Running Time: 1 hrs. 58 min.
  • Starring: Adewale Akinnuoye-Agbaje, Christopher Eccleston, Joseph Gordon-Levitt, Byung-hun Lee, Sienna Miller, Rachel Nichols, Ray Park, Jonathan Pryce, Dennis Quaid, Said Taghmaoui, Channing Tatum, Arnold Vosloo, and Marlon Wayans
  • Written By: Stuart Beattie, David Elliot and Paul Lovett
  • Directed By: Stephen Sommers
  • Distributor: Paramount Pictures
  • Series: G.I.Joe: The Rise of Cobra

G.I. Joe: The Rise of Cobra: Movie Review

Yo Blows

By Rob Vaux     August 07, 2009


G.I. JOE: THE RISE OF COBRA
© Mania

 

I have a rule: never condemn a movie like G.I. Joe just for being big, loud and stupid. Big, loud and stupid is really kind of the point, and anyone who can't figure out that a film like this consists of nothing but mindless sound and noise really gets what he deserves. The warning--May Contain Insultingly Derivative Idiocy--is clearly written on the box.
 
Nor can one accuse G.I. Joe of totally trashing the source material. The original "cartoon" basically existed as 30-minute commercials for Hasbro's line of toys… which were themselves an attempt to cash in on the Star Wars action-figure craze of the late 70s and early 80s. Let's be perfectly clear here: there never was any integrity to destroy. Indeed, G.I. Joe actually has a modicum of respect for what we'll laughingly refer to as the core mythos. Things people feared would be ruthlessly cast aside--Destro's silver mask, for example, or the whole Snake Eyes/Storm Shadow thing--instead show up front and center (sometimes to the detriment of the story, but no matter). Even in a movie so utterly inane, that counts for something.
 
No, the real problems with G.I. Joe come when it abandons those instincts: when the soulless corporate forces behind it all start hedging their bets. You can see it when it quietly cribs elements from other films, then drops all pretense and starts ripping things off wholesale. The most egregious example entails team members Duke (Channing Tatum) and Ripcord (Marlon Wayans)--ostensibly the heroes of the piece--kitted out in a pair of Iron Man-style battle suits.
 
Despite their front-and-center status, Paramount didn't trust them to be interesting enough on their own, unlike supporting figures such as Scarlett (Rachel Nichols) or Snake Eyes (Ray Park), whose gimmicks are better defined. So the studio plugged in a quick riff on an earlier blockbuster--something easily spun into a toy accessory--and designed an inane action sequence around it amid the streets of Paris. Neither character is especially well-rounded to begin with, but saddled with such a poorly conceived gimmick, they become nothing more than video game ciphers.
 
Further problems exist on a much simpler level--G.I. Joe misses a huge number of opportunities for terrific action. Consider: the Paris police arrest the Joe team following an aborted attack on the city… all except Snake Eyes who is uniquely equipped to perform a bad-ass jailbreak redolent with ninja awesomeness. But instead of letting its most popular character do what he does best, G.I. Joe has him duck into an alleyway and call his boss. CALL HIS FUCKING BOSS. Because there are, you know, protocols. And diplomatic ramifications. And if he were to do anything untoward--like bust his buddies out of the hoosegow in an unparalleled display of Snake Eyes ass-kickery--the French might get upset.
 
Such oversights may be forgivable if the remainder of the set pieces possessed any flair or panache, but director Stephen Sommers delivers them with the grace and artistry of a dead pig. Clunky CGI mixes with spastic edits and questionable camera angles to render the onscreen movement an utter hash: covered up by Alan Silverstri's ear-shattering score in hopes that no one will notice how limp the resulting "excitement" truly is. Moreover, the action arrives far too infrequently for comfort, and fights for space amid interminable flashbacks intended to set up the various dramatic arcs with laughable crudity. For a film based on a line of action figures, it spends an awful lot of time on character exposition: from Destro's family origins to the aforementioned Snake Eyes/Storm Shadow rivalry to the faux tragic history between Duke, the Baronness (Sienna Miller) and the future Cobra Commander (Joseph Gordon-Levitt, relishing every Bond villain moment despite his obvious miscasting). Kids--presumably the target demographic--will find it excruciatingly dull, while adults (even fans who grew up with the action figures) should see through its simplistic drama in a New York minute.
 
All of which begs the question, what sort of criteria should one apply to G.I. Joe? That it's howlingly awful goes without saying, but it won't be the first bad movie to come out this summer and its efforts hold more honor than some. Yet when the most basic levels of enjoyment--the point-and-shoot gunfights and Q-branch goodies upon which the franchise is based--explode on the tarmac, then the "good popcorn fun" excuse runs dry in a hurry. Fans will doubtless want to see for themselves, of course, and some may even find it entertaining after a fashion. But even with the bar set lower than Deney Terrio's limbo stick, G.I. Joe struggles to measure up. Its pointless noise remains devoid of energy or fun, going from merely stupid August mayhem to a colossal waste of time.

COMMENTS AND RESPONSES

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hanso 8/7/2009 7:10:41 PM

Say it ain't so Rob, say it ain't so!  I refuse to believe it wasn't FUN! 

almostunbiased 8/7/2009 7:10:49 PM

D , Way too harsh.  This was a great kid movie and failry fun for adults as long as you don't look at it as in anyway realistic.  They could have done a better job with special effects and some of the outfits (Cobra Commander especially), but over all it is fun.  Way better than the last Transformers movie if you ask me.

I know there were countless flaws in realism, countless, but the one that bothered me the most was the Ice avalanche underwater.  I don't know why after watching all the physical imposibilities through so many chase scenes and battles, but ICE FLOATS is pretty simple isn't?  How did they screw that one up.  I just couldn't get past that one.  But still like I said, very fun.  Now I wouldn't take a small child to this, but any kid 11-18 must have absolutely loved it and if that is who it was made for than they did a great job.  (My son is 9 and he thought it was awesome.  My daughter who is older liked it too.)

I liked it because it brought back memories of my youth and because The Baroness was so amazing.  She's one of my favorite actresses anyways so I was in heaven watching most of the movie anyway.

almostunbiased 8/7/2009 7:11:42 PM

Oh and Hanso don't be such a kill joy.  It was fun.

hanso 8/7/2009 7:26:17 PM

Thanks for clearing that up Almost. For a minute there I was scared Rob was right and the film wasn' t FUN.

Muenster 8/7/2009 9:22:39 PM

GI-Joe action figures and play sets pre-date Star Wars by quite a few years. GI-Joe was not an effort to cash in on someones else's success, as they had already been cashing in on their own comics success decades earlier. Star Wars did not have an early 80's afternoon animated show either. (Just to nail the subject closed, I think it was The Micronauts in 1974 started the smaller scale figure craze. Well, that and an oil embargo caused plastic prices to soar.)

Now you know.
 

DaForce1 8/7/2009 9:32:29 PM

The suits weren't 'cribbed from Iron Man' but were from the short-lived GI Joe Sigma Six anime series. Here, let me help you do something professionals like to call 'research' (http://en.wikipedia.org/wiki/G.I._Joe:_Sigma_6). But then again, any competent reporter that could learn to use Google would have known that.

Seriously, Mania, can you guys actually hire someone that actually knows *something*, hell, I'll settle for ANYTHING about different genres?

Anyway, bitter reviewer aside, I gave the movie a solid 'B'. A lot of characters are introduced, the plot is there to basically move along the introduction of the team and the main bad guys, the suits that have fanboys in their underroos frothing at the mouth lasts about 15 minutes, lots of shit blows up in the last 20-30 minutes, it's cheesy (like the cartoon), and it's fun. It's an orgin story. More the origin of Cobra (duh, that's why it's called 'The Rise of Cobra') than anything else. If that's not your cup of tea, then might I suggest Julie and Julia.

Tonebone 8/7/2009 9:50:18 PM

Haven't seen the movie yet. But daforce, you make a great point in that alot of the reviews on Mania (in generally, I like this site) don't seem like much research was done or that its based on preconceived feelings. But whatever. Everyone has their opinions. No place for me to tell someone otherwise.

sinister666 8/7/2009 10:30:12 PM

 i fucking loved it!  i went in with low expectations and came out enjoying a fun movie based on a kick ass 80's cartoon.  hell... even my girlfriend who never followed the cartoon, enjoyed the film.  oh she tends to be quite critical.  you're general public has spoken.  ALL HAIL HANSO!...SON!

violator14 8/7/2009 11:17:55 PM

*Spoilers*

WTH!? Snake Eyes was kinda disappointing to me. His STUPID ASS LIPS were way too distracting, and i got the feeling he was too short and stubby to be a good snake eyes. Ya he has his unique snake eyes style action which was pretty good except...... those stupid lips!!

Whoever thought scarlett should get w/ Ripcord and not Duke or Snake eyes was a stupid ass idea. They could have atleast kept her hair in a ponytail.

Storm Shadow was by far the coolest and most accurate character portrayal I'd say. THey should have totally kept Cobra Commander's original look instead of thAt retarded looking face mask. Alot of the scenes definitely had the old cartoon feel to it thought atleast.

That one scene w/ the Cobra Jet taking on the apaches and the convoy by itself was prolly one of my favorite parts. All in All, could have been easily more like the orignal story arcs, but id have to give it a "C " not TOO horrible, but not as good as it could have been. I guess pretty much what alot of us thought it would be. 

jppintar326 8/8/2009 12:05:10 AM

I actually liked this movie.  It had exciting action sequences and was fun to watch.  Plus, unlike Transformer and Revenge of the Fallen, it knows enough to be done in 2 hours.  GI Joe is a much better movie than either of those.  In both of Transformer films, Michael Bay actually thought we cared about at best extraneous and at worst annoying characters.  Seriously, did anybody miss Anthony Anderson when he didn't appear in Revenge of the Fallen?  DId we really want Josh Duhamel, Tyrese, and John Turturro to return for the second one?  I didn't think so. That those characters got way too much screen time drove the running time up considerably.   I came to like many of the characters in GI Joe.  Even the usually annoying Marlon Wayans tones it done enough for me to tolerate his character.  Plus Bay paced his action scenes way too slowly.  Sommers knows in this film  that action needs to be fast moving and keeps the audience engaged.  Compare the Paris sequence in GI Joe and the never ending climax in Revenge of the Fallen to see what I mean.  I give this movie a B.  Yes the origin story of Cobra Commander is a little ridiculous but I had fun and in the end that is all that matters.

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