A plan to bring the classic Hot Wheels brand on to the silver screen has been in the works for a few years now and it looks like those tires are gaining traction within Hollywood. Variety reports the development is moving forward though it has nothing to do with any recent toy-to-movie blockbuster. You Maniacs are an intelligent group of comrades so we bet you can guess where the resurgence of interest is coming from. That's right, the recent renewed success of Universal's Fast & Furious franchise.
With Fast Five pulling in $587.0 million worldwide so far this summer, the folks at Legendary Pictures believe they can produce a Hot Wheels feature film which appeals to the same type of audience. The trade reports the plan is to produce a film based on "edgier fare" rather than the children's demographic that plays with the toys.
Legendary is in the process of acquiring rights to the best-selling Mattel toy brand at the moment and hopes to have development launched very shortly.
Thoughts? Sound off below.