Modern Warfare 3 Earns $775 Million -

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Modern Warfare 3 Earns $775 Million

Modern Warfare 3 takes in almost a billion after first week.

By Jarrod Sarafin     November 17, 2011
Source: Activision

Call of Duty: Modern Warfare 3 logo
© Activision

Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc., announced today that Call of Duty®: Modern Warfare® 3 has shattered theatrical box office, book and video game sales records for five-day worldwide sell-through in dollars. The game established an all-new five-day worldwide sell-through record of more than $775 million , exceeding the record of $650 million set a year ago by Activision's Call of Duty: Black Ops and $550 million two years ago for Call of Duty: Modern Warfare® 2, according to Charttrack and retail customer sell-through information.

"With $775 million of sales of Call of Duty: Modern Warfare 3 in its first five days, Call of Duty has become the first entertainment property in history to set five-day launch records for three consecutive years across all forms of entertainment," said Robert Kotick , CEO, Activision Blizzard. "Life-to-date retail sales for the Call of Duty franchise have exceeded $6 billion worldwide, which makes Call of Duty one of the most valuable entertainment properties in the world. We expect continued sales momentum, as reviews and audience enthusiasm suggest that this is the best Call of Duty game that we have ever made. Online play for Modern Warfare 3 is at record levels and we continue to see high online play for both Call of Duty: Black Ops and Call of Duty: Modern Warfare 2, which ranked as the #2 and #4 top-played Xbox LIVE games for the week of November 7 , according to Major Nelson ."

"As I have said all year, we have been singluarly focused on making a spectacular game for our fans, and nothing else. Our incredible teams at Infinity Ward and Sledgehammer Games have done just that," said Eric Hirshberg , CEO, Activision Publishing. "Call of Duty: Modern Warfare 3 continues to thrill core gaming enthusiasts as well as draw new people into the medium, which is not an easy balancing act. But it takes more than a great game. I would also like to thank our incredible team for the pulling off the launch of the year, as well as our retail partners around the world. But most of all, I want to thank our fans. They are our toughest critics, and our biggest supporters, and none of this would be possible without them."

In addition to beating all previous first-and five-day theatrical box office, book and video game sell-through records, Call of Duty: Modern Warfare 3 set two new records on Xbox® LIVE™.

According to Microsoft:

- More than 7.0 million multiplayer hours were logged playing Call of Duty: Modern Warfare 3 by the end of launch day, November 8 , a 19% increase over last year's 5.9 million multiplayer hours logged playing Call of Duty: Black Ops last year's launch day.
- More than 3.3 million unique gamers played Call of Duty: Modern Warfare 3 in one day on November 8 up from 2.6 million unique gamers for Call of Duty: Black Ops.
- Call of Duty: Modern Warfare 3 set a new record for concurrent players on Xbox LIVE with 3.3 million simultaneous users on November 8.

"The Call of Duty franchise returned to Xbox 360 this year with another record-breaking launch. More than 7 million multiplayer hours were played on Modern Warfare 3 on day-one of launch on Xbox 360," said Don Mattrick , president of the interactive entertainment business at Microsoft. "And with the exclusive first access to new multiplayer content, we're proud Xbox 360 is home to the largest and most engaged Call of Duty community."

The game also set a new franchise mark for the number of simultaneous online gamers playing Call of Duty on PlayStation® Network on its first day, and was the best-selling video game launch of all time in North America on and at Best Buy, GameStop, Target and Walmart.

"In just over a week, Call of Duty: Modern Warfare 3 has been hugely successful on PlayStation 3, and continues to drive millions of gamers globally to PlayStation Network with its unprecedented and engaging online multiplayer experience," said Jack Tretton , President and CEO of Sony Computer Entertainment of America (SCEA). "The Call of Duty franchise is one of the biggest entertainment brands on the planet, delivering gameplay experiences like no other which is why we're also excited to bring the Call of Duty franchise to our highly-anticipated next generation portable, PlayStation Vita, where we expect fans will continue their dedication to the most amazing Call of Duty experiences whether in the home or on the go."

Call of Duty: Modern Warfare 3 is rated "M" (Mature) by the ESRB for Blood and Gore, Drug Reference, Intense Violence and Strong Language and is available now for the Xbox 360® video game and entertainment system from Microsoft, PlayStation®3 computer entertainment system, and Windows® PC. For more information visit and



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Roqueja 11/17/2011 10:19:47 AM

Games are where the real money is.  Now to wait for adaptations of Elfquest, Bone and Walking Dead.

jedibanner 11/17/2011 10:29:50 AM

It's good news would be nice to get some data also for the PS3, not just X-Box.

Kadet2002 11/17/2011 10:36:06 AM

I wonder how it has faired against BF3?

jedibanner 11/17/2011 10:37:33 AM

Sorry...didn't see the bottom paragraph...thanks for the info.

Mossy1221 11/17/2011 2:42:36 PM

 No offense if you are a BF3 fan Kadet2002. But CoD has and may always leave BF in the dust!  I play most CoD (PS3) but am not a hardcore player.  But the sales numbers show.    

When I look at each game I could pick apart the pros and cons.   MW3 dissappointed me a lot.  I am (almost) set on believeing that is you played one CoD you have played them all.   But with each new BF game they seem to improve immensely.  

Best way to decide is to play them both.  I have yet to play BF3.  I really want to check it out.



therockdltj 11/17/2011 3:27:34 PM

I have both on pc and I think BF3 is way better!

EagleManiac 11/17/2011 5:47:16 PM

PC version is the best version. Better graphics, sound, and controls. Playing FPS's with a mouse/keyboard blows away a gamepad any day! And the game is bigger, and has far more detailed levels. I'll never own another console again! The N64 was my last, and I've never looked back!  

fatpantz 11/17/2011 10:43:24 PM

PC is the only way to play FPS games...we dont need aim assist to kill....anyways, if anyone is into Tactical Crouch in CoD or Hardcore Tactical in BF3, check out my clan's servers...just search for CiD (Clear in Darkness)

VinJoy 11/18/2011 3:52:14 AM

Damn that's so confusing. Must be a lot of multiplayers. Black Ops single campain was dumb but fun but too short to pay new price for it. I guess i'll buy this next year as a greatest hits.

xJokersxWildx 11/18/2011 5:16:04 AM

Ps3 blows thats why Xbox numbers are listed.  Go buy a dam Xbox 360


MW3 so much better then Battlefield .......... im actually going to sell my Battlefield 3 copy back this weekend. Waste of money.

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