SUPER 8 Wins Debut Weekend -

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SUPER 8 Wins Debut Weekend

Pirates Poised to Reach $900 million worldwide.

By Jarrod Sarafin     June 12, 2011


The weekend estimates are in and we have no explosive box office numbers to report for this second week of June. That’s not to say that this report’s winner, Super 8, didn’t perform up to expectations of its studio. It just means that with no specific movie reaching the $40+ range, it feels like a soft weekend for the summer calendar.
Initial tracking had J.J. Abrams’ latest thriller premiering somewhere between $25-$30 million so its $37 million debut certainly performed up to speed for Paramount Pictures. Another positive sign for the studio was that the sci-fi thriller found more money on Saturday ($14 mil) in comparison to its first day gross of $12.2 million, translating to positive word-of-mouth. Tack on the $6.7 million it made from its early foreign markets and the studio found $44.7 million over its first three days of release. As the studio reports the film only cost $50 million to produce, they seem pleased with its opening bow.
“I think we accomplished what we set out to do. It was never positioned as a big blockbuster, but as a smaller movie,” Paramount vice chair Rob Moore said. “We used the sneaks to infuse the marketplace with great word-of-mouth, and it certainly looks like it paid off.”
Rentrak reports that 71% of its opening audience was over the age of 25, while 56% of it consisted of the male gender. The film’s Imax coverage found $4.4 million, representing 12% of total earnings.
Following in 2nd place was last weekend’s champion, X-Men: First Class. The 20th Century Fox prequel tale found another $25 million over its second frame, increasing its domestic tally to $98.9 million after 10 days of release. The Matthew Vaughn release fell 55% from its opening tally which is the second best sophomore effort for any X-Men film behind only X2: X-Men United. That one dropped only 53% back in 2003.
With First Class taking down another $42.2 million overseas from 10,643 screens in 66 markets, its international cume stands at $124.2 million. Combine that with its domestic score and you have a global sum of $223.0 million.
“It’s a high quality original film, and has great playability,” Fox senior vice president of domestic distribution Chris Aronson.
In 3rd place we have Warner Bros. Pictures’ comedic sequel The Hangover Part II, which continues to grab amazing numbers in both the domestic and international arena. It managed to find another $18.5 million here in the states and $38.3 million on 7,200 screens in 55 foreign markets.
Despite it being critically panned, the latest Wolf Pack adventure managed to cross the $200 million mark in domestic stakes and accomplish the same feat overseas on the same weekend. The 2009 original found only $190.1 million in foreign sales but this sequel has already surpassed that with $214.8 million. With the $216.5 million it has from its domestic venues, The Hangover Part II has a global gross of $431.3 million after 18 days of release. The budget is set only $80 million.  
DreamWorks Animation’s sequel Kung Fu Panda 2 kicked up another $16.6 million over its third frame, increasing its domestic performance to $126.9 million. With the animated follow-up winning the international box office this weekend by pulling in $56.5 million from 11,025 screens in 45 territories, the film crossed over the $200 million range in foreign sales and has made a global tally of $331.9 million.
The Hangover sequel wasn’t the only film surpassing the $200 million range in domestic sales this weekend. Walt Disney Pictures’ Pirates of the Caribbean: On Stranger Tides managed the same feat, pulling in $10.8 million in 5th place. The latest numbers from the Jack Sparrow adventure has its domestic cume at $208.7 million. It’s a very decent domestic mark for any fourth entry in a franchise but the real treasure for Disney is coming from international waters.
With Stranger Tides pulling in another $41.1 million overseas this weekend---a second place finish in the foreign box office race----this latest pirate adventure has $678 million just from its foreign markets. Combine the two and you have a global tally of $886.7 million, the clear global winner of this summer so far.
Will it maintain that lead over the upcoming releases of Tranformers 3, Harry Potter and the Deathly Hallows: Part 2 and Captain America? We shall see, Maniacs.  
Check out the rest of the top 10 down below. Domestic box office revenues were down roughly 7% from a year ago.

Super 8
$37.0 mil
$38.0 mil
X-Men: First Class
$25.0 mil
$98.8 mil
Hangover Part II
$18.5 mil
$216.5 mil
Kung Fu Panda 2
$16.6 mil
$126.9 mil
Pirates of the Caribbean 4
$10.8 mil
$208.7 mil
$10.1 mil
$123.9 mil
Judy Moody
$6.2 mil
$6.2 mil
Midnight in Paris
$6.1 mil
$14.2 mil
$2.3 mil
$173.6 mil
Fast Five
$1.7 mil
$205.0 mil

Here’s the summer global race as they stack up now. Disney’s Pirates of the Caribbean: On Stranger Tides is in a box office realm beyond any of its current competition as it nears the $900 million worldwide mark.
Unless Paramount Pictures bumps Super 8 into 121 more domestic venues, we’re not placing the J.J. Abrams thriller into the below list. The minimum theater requirement to be featured in the global race is 3,500+ and this weekend’s winner premiered in only 3,379 houses across the nation.
As you’ll also see below, the incredible global performance of The Hangover Part II has it poised to take over the 3rd place spot.
Pirates of the Caribbean: On Stranger Tides Numbers:
Budget: $250 mil
Opening: $90.1 mil

Domestic: $208.7 mil
Foreign: $678.0 mil
Worldwide: $886.7 mil
Fast Five Numbers:
Budget: $125 mil
Opening: $86.1 mil

Domestic: $205.0 mil
Foreign: $378.3 mil
Worldwide: $583.3 mil
Thor Numbers:
Budget: $150 mil
Opening: $65.7 mil

Domestic: $173.6 mil
Foreign: $258.0 mil
Worldwide: $431.6 mil
The Hangover II Numbers:
Budget: $80 mil
Opening: $85.9 mil

Domestic: $216.5 mil
Foreign: $214.8 mil
Worldwide: $431.3 mil
Kung Fu Panda 2 Numbers:
Budget: $150 mil
Opening: $47.6 mil

Domestic: $126.9 mil
Foreign: $205.0 mil
Worldwide: $331.9 mil
X-Men: First Class Numbers:
Budget: $160 mil
Opening: $55.1 mil

Domestic: $98.8 mil
Foreign: $124.2 mil
Worldwide: $223.0 mil
Feel free to make your predictions now on how Green Lantern performs next weekend…
Friday, June 17, 2011 Releases:
Green Lantern (3,600+)
Mr. Popper’s Penguins (3,200+)
The Art of Getting By


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evilbeagle 6/12/2011 4:21:15 PM

As I posted on another thread, Super 8 was an above average movie that was just a few pieces away from being put in the great category.  The movie fizzled at the end and just kind of lost it's emotional punch, but it was quality entertainment, and the child actors deserve a lot of credit for making the movie what it was.  Solid two hours at the theater, but I will most likely never watch it again.


lazerman 6/12/2011 4:30:26 PM

And you COMPLETELY Igonore the fact that GREEN LANTERN opens next week to maybe help boost the numbers. . wow. .   MARVEL BIAS here I see  ;-P

Wiseguy 6/12/2011 4:36:01 PM

minor spoilers

Super 8 did about what I expected really. I think the biggest thing that hurt it is that the film really belongs in the era it tries to capture. It's an ok little drama/thriller but it just seems dated. Plus the film turned into exactly what I didn't want (bad govt. people/good e.t.) sort of thing. Instead of an aien/monster film it's more of a drama in the end

I expected First Class to have a stronger hold but it still held ok.

POTC, I personally find it amazing how well is doing worldwide. I thought it fell way short of expectations

GREEN LANTERN baby, that's all you need to know for next weekend. I'm hoping it does THOR numbers at least. Somewhere between 65-75 I think that's very possible, like THOR the character may not be Superman but with about 50 years in comic books with his own book most of the time the fan base is there and Reynolds like Hemsworth should attract the opposite gender to a degree.


Clownican 6/12/2011 4:52:05 PM

I really enjoyed Super 8. It felt so much like an old Spielberg pic. It was just the kind of movie I needed. I felt like a kid again watching the movie.

mac2j 6/12/2011 4:53:06 PM

I hate to be the one to say this but don't expect too much from Green Lantern.

30-40 millions would be good.... when you compare to Thor I'd say the difference is what you get with perfect casting of the lead vs not-so-perfect.

raa2001 6/12/2011 4:59:06 PM

 yeah I think the child actors really deserve the credit. They all did a great job, especially with most of them being newcomers. I hope to see them grow into big time actors oneday. Although that one kid in there (the pyro kid) has some serious teeth  Maybe he'll grow out of that.

decepticons2 6/12/2011 5:04:19 PM

Xmen was pretty decent. Better then a lot of movies I see. But extremly flawed it was no X2 or even close. All the points are there I just didn't feel it. 

I am sure Green Lantern will crush everyone else by at least double. It feels a little like iron man for me but that was the same for Thor. Good, quality movie but not iconic. i am sure WB/DC will kill for Iron Manesque numbers.

POTC is extremly strange has any movie before it crossed the 200mill mark and been tripled outside of  North America? With the fizzle of Panda and Xmen i think its safe to say Transformers will be number one this summer domesticly at least.

One last thing 3D has ruined movies. While I neither love or hate Avatar I didn't feel clubbed over the head by 3D shots. Thor was craptacular slowmos towards the cameras. It is such a gimmic to get an extra few million.

wessmith1966 6/12/2011 5:20:33 PM

I really enjoyed Super 8. It almost felt like "Goonies: The Next Generation." This had Spielberg's fingerprints all over it even though JJ was the director. I enjoyed the kids more than the overall story. It almost felt like The Wonder Years; there was a story arc for the movie, but the kids were much more interesting. I thought the ending was pretty weak, and while I liked JJ's use of lens flare in Star Trek I really thought it pulled focus from the picture in this movie, especially the scene where the kids go to shoot at the train station. The blue flares all over the place were very distracting to me. It worked in Star Trek but not in this movie.

Looking forward to GL. GL will likely pull $55-60 million in its opening weekend. I'm really hoping it does well so DC/WB greenlights some properties other than Batman.

I think Transformers is going to end up at the summer's #1 movie, and don't forget Cars 2. That movie's going to rake in the bucks big time as will the last HP film. I don't expect Captain America to be up there with the big boys when all is said and done. It'll probably tap out in the $170 million range.

Hobbs 6/12/2011 5:33:10 PM

I give Super 8 a C minus.  It was Stand By Me meets E.T. thrown in with a little Close Encounters and the Cloverfield Monster...and man does Abrams love his lens flares.

Abrams was leg humping Spielbergs leg too much.  As much as I like Stevie, I have a serious problem with the end of his movies sometimes.  From the T-Rex sneaking in through the back window to save the humans from the Raptors to the tank buster plane that saved the soldiers in Private Ryan...and there are others.  My point is I hated the ending of Super 8 and reminded too much of a Spielberg ending. 

It did about what I thought it would do, considering the budget it will be a success.  I think Transformers will be the next 100 mil weekend.

raa2001 6/12/2011 5:35:29 PM

GL will probably get 60-65million. I also think Transformers and Harry Potter are gonna be the mega summer blockbusters hitting near or over the 100million mark opening weekend.

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