The comic-to-film spoof 'Superhero Movie' debuted at #3, garnering a soft $9.5 million dollars at the box office. It trailed behind the #1 movie '21', also in its first week. By comparison, '21' opened on fewer screens and earned more than twice as much money.
At #2 was the unstoppable force of Dr. Suess' conscientious elephant as 'Horton Hears a Who' attracted another $17.4 million in its third week.
Part of the problem for 'Superhero Movie' may have been a beating by the critics. The movie currently scores a lowly 20% -- Rotten -- on Rotten Tomatoes.
Another factor may have been a planned boycott of the movie. Moviegoers supporting director Kyle Newman in his plight to get his movie 'Fanboys' released intact had organized to avoid the super-spoof as a way of sending a message to the Weinstein Company, the studio behind both pictures. The Weinsteins had apparently hired a new director to reshoot major stretches of 'Fanboys' to excise a plot line they didn't care for. Fans want to see Newman's uncut version in theaters, rather than the studio-tampered edition.