With the film's theatrical debut officially a month away we're nearing the end-game for Warner Bros' advertising campaign for Harry Potter and the Half-Blood Prince. Over the weekend Warner Bros. sent us some behind-the-scene photos and also released three more of their latest ads on the TV for their next installment. You can check out the set photos by clicking on the photo below and see the latest TV ads in the video players below courtesy of MoviesTvSpot.
The upcoming sixth installment of the popular franchise features an ensemble cast which includes Daniel Radcliffe, Rupert Grint, Emma Watson, Jim Broadbent, Helena Bonham Carter, Robbie Coltrane, Warwick Davis, Michael Gambon, Alan Rickman, Maggie Smith, Timothy Spall, David Thewlis, Julie Walters, David Bradley, Jessie Cave, Frank Dillane, Tom Felton, Matthew Lewis, Evanna Lynch, Helen McCrory, Natalia Tena, Hero Fiennes Tiffin and Bonnie Wright. Director David Yates (Order of the Phoenix) was once again behind the camera, based on a screenplay by Steven Kloves.
Plot Concept: Voldemort is tightening his grip on both the Muggle and wizarding worlds and Hogwarts is no longer the safe haven it once was. Harry suspects that dangers may even lie within the castle, but Dumbledore is more intent upon preparing him for the final battle that he knows is fast approaching. Together they work to find the key to unlock Voldemort's defenses and, to this end, Dumbledore recruits his old friend and colleague, the well-connected and unsuspecting bon vivant Professor Horace Slughorn, whom he believes holds crucial information. Meanwhile, the students are under attack from a very different adversary as teenage hormones rage across the ramparts. Harry finds himself more and more drawn to Ginny, but so is Dean Thomas. And Lavender Brown has decided that Ron is the one for her, only she hadn’t counted on Romilda Vane's chocolates! And then there's Hermione, simpering with jealously but determined not to show her feelings. As romance blossoms, one student remains aloof. He is determined to make his mark, albeit a dark one. Love is in the air, but tragedy lies ahead and Hogwarts may never be the same again.
Harry Potter and the Half-Blood Prince will hit theaters July 15, 2009.
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