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Top Five Reasons Old-Fashioned Books Aren’t Going Away

By: Damon Brown
Date: Thursday, May 08, 2008

Reason #5: No one wants digital books anytime soon
THE SITUATION: The Sony Reader ebook device has had mediocre sales since its 2006 release, while the much hyped Amazon’s Kindle has been “sold out” since its fall debut—though Amazon is yet to announce how many copies it actually sold. Kindle still runs $399.99, while books cost up to ten dollars.
WHY IS THIS ON THE LIST?: Why aren’t readers taking their four hundred dollars and buying dozens of real books? Oh, they are.
 
Reason #4: Publishers won’t keep supporting the formats
THE SITUATION: According to the New York Observer, a well-regarded author recently received his royalty statement and saw his book was being published in more than a dozen “digital book” formats. Some of them netted two dollars income, about the price of the paper and shipping of the royalty statement itself.
WHY IS THIS ON THE LIST?: Imagine VHS, Betamax and, say, LaserDisc coming out at the same time, but with no one company or coalition fighting for one format. Now multiply that by four.
 
Reason #3: People keep on making paper books
THE SITUATION: According to the top trade journal Publishers Weekly, roughly 350,000 books were published last year.
WHY IS THIS ON THE LIST?: Though cheaper, most authors are much too vain to publish their work on “digital paper.”
 
Reason #2: Books based on games are doing better than game-based movies
THE SITUATION: The 2001 Halo novelization, Halo: Fall of the Reach, sold more than 200,000 copies. Gears of War and several Halo novel sequels followed.
WHY IS THIS ON THE LIST?: From television to sports, men aged 18 to 34 are the target audience for virtually every medium—except books. Fall of the Reach’s stunning sales totally changed the game. Imagine the conversation. “So let me get this straight: men will read if we put a game character on the book cover? Uh, ok. Let’s do twenty more.”
 
Reason #1: Physical books are being redefined
THE SITUATION: At the recent Los Angeles Times Festival of Books, Hellboy creator Mike Mignola said he was amused at publishers find “graphic novels” drastically different than comics. Comics are now novels, and books from the dark The Watchmen to the intellectual Persepolis are being respected as literature on paper and on the big screen.
WHY IS THIS ON THE LIST?: It’s all about the marketing.
Each week, Mania special correspondent Damon Brown, author of Porn & Pong: How Grand Theft Auto, Tomb Raider and Other Sexy Games Changed Modern Pop Culture, offers his unique take on society, entertainment and other issues of critical concern to Maniacs. You can also find Brown writing about technology, sex, music and video games for Playboy and Spin.
  
 
Read Damon’s blog at www.damonbrown.net.


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Comments/Responses
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AzuLTaLoN • May 08, 2008, 01:15am •
reading paper is easier/better to me than reading a screen.

velgron • May 08, 2008, 07:12am •
Reason #6: Books do not require batteries

Reason #7: Books published hundreds of years ago are still compatible today reader's.

Reason #8: Books can take a beating, while most electronic thingys break at sight of the evil eye.

Reason #9: When armageddon arrives only roaches, books, and an old man with broken reading glasses will survive
(TZone Season 1, Episode 8: Time Enough at Last)

isgrimner • May 08, 2008, 07:39am •
I still have a couple of years left, being in that "target" demographic, and I have been reading regularly for pleasure since I was about 13. I've undoubtedly spent a few thousand dollars in books in that time. I reread my favorite books multiple times and have had to replace many of them.

I'm interested in e-readers, as a supplement to my book collection. I would like to be able to carry an entire book collection around with me. However, I am not ready to get one right now for various reasons. From the reviews I've read the Kindle needs to make a few design improvements. Apparently it is easy to accidentally turn the page, due to button placement. I also feel the Kindle is overpriced at $399, I would probably pay $200 for it. The biggest reason I am not jumping into e-books right now, is book selection is lacking. I also think Amazon's pricing model is a little broken. Ten dollars for a new release is fine, when compared to the hard back prices. I feel that it is too much for older releases, that you can buy cheaper in paperback.

What I would really like is a complimentary e-book version when you buy a hard cover edition, because I still would prefer the hard cover to any other edition for collection purposes.

Maybe in a few years as it evolves e-books will be more worth while to me, right now though, all it has done for me is piqued my interest.

gauleyboy420 • May 08, 2008, 09:30am •
NOT TO MENTION, PEOPLE HAVE FIVE COUNT THEM FIVE SENSES. NOT JUST SIGHT . WHAT DOES THAT MEAN YOU MAY ASK? WELL IT MEANS THAT people want and like the feel of pages between their fingers. They like to flip back and forth and dog ear pages for later reference. I know that when I'm reading a "graphic novel" (I prefer to call them comics) I often flip back and forth to reference something that happened earlier in the story.





People like the smell of books, yeah they have a smell, when you open a book, for the first time the crispness, mixes with the smell and the sound oft the pages all come together to make reading much more than just looking at words on a screen. I work on a computer 8-12 hours a day, the LAST thing I wanna do is look at that incandescent glow as I'm reading X-men, or Hellboy. I want paper, and personally I really dislike reading on the computer, and that will deter me from wanting to read on digital medium.





I am a graphic designer and turn down a tremendous amount of potential work (wich I'm now reconsidering, because I need more $$$)because I focus on PRINT media. I want to help keep it alive. Does this mean I shun computers and digital equipment and don't use the internet? Obviously not, I use the digital age to it's fullest in my creation of "the old ways" Print media. To shun the digital age would indeed be the death of print, but if you embrace it and look for ways that they can compliment each other and work together to make them both better that is growth, and that is how Both digital mediums and print mediums will continue to see in the new age that we are privileged enough to be a part of.





One more thing, it's extremely arrogant of humans to put all their eggs in one basket. to assume that we will ALWAYS have electricity, and power for these machines is presumptuous. WHAT IF one day we don't have power and we had made the switch to only digital mediums? Well then we're fucked. Keep print alive, there is room for both digital and print media.

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