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Toy Stores Where Have You Gone?

The Search for Obi-Wan

By Robert T. Trate     October 16, 2009


Star Wars the Clone Wars Space Suit Obi-Wan by Hasbro
© Bob Trate

 

I don’t know if you have noticed it or not but the toy stores are disappearing. It wasn’t that long ago when you could climb into the canyons of the mall and find a K-B Toy Store just packed to the hilt with all the latest stuff. Sure Targets and Wal-Marts are still carrying toys but their selection is either fifty of the exact same guy or no one that any fan, kid or collector would want. Toys R US is the last beacon of hope for the toy collector and even then you’ll notice the sound of your own footsteps as you walk the full aisles of toys you don’t want. As of late I realized that the only place worth buying toys is the internet. Which is fine but what about the discovery of something new? The toy store was the last place to see something you hadn’t seen before.
 
All this hit me over the past few weeks as I searched for a Star Wars Obi-Wan Kenobi figure from The Clone Wars series. This Obi-Wan comes in a space suit which features a backpack that fires a missile, like the kind Boba Fett from the eighties should have had. That alone could be its own tangent. The figure has a fifties retro look to him and besides the backpack it just ranks up there as one of the better figures from the series. I made the classic mistake of seeing him at Wal-Mart late one night and decided that I would pick him up some other time. That some other time became a month long quest to find that figure again. Sure I could have purchased him from an internet store or on Amazon. I could pay extra for the shipping and so on but come on this is just a toy and a new one at that. You walk into a store and pick one out and then go about your day.  

Elusive Toys

I traveled to Target, Wal-Mart and even hit a few of the local comic book stores that do carry Star Wars figures. I came up with zip. What I began to notice was that they didn’t actually have the one figure I wanted but they had tons the exact same figures. Clone Troopers and goons from Jabba’s palace topped off with Leia’s step-mother and ugly renditions of Luke and Han in Stormtrooper disguises. I decided that there was only one thing left to do. Visit a real store. Now the mall I frequent happens to be ranked 8th out of the 15th largest malls in the world (according to All Rankings.com). Low and behold K-B Toys, Circus World and FAO Schwartz, the most expensive of the lot, are now all gone. So where do I go next? Well the only place where everyone and anyone goes to peruse their dreams, New York City of course.
 
I was planning on a trip to New York City anyway and thought I would hit a few places and finding Obi-Wan was going to be as simple as pie. Right out of Penn Station and a few blocks down the street is a little place that most people in the comic book world have heard of. Midtown Comics is the end all be all of comic book stores in New York City. That might just be my humble opinion but since my first visit there several years ago a trip to Midtown in New York City is a must. Two floors of comics, toys, movies and a plethora of anything and everything someone in our culture would want. I did find some incredible DC Direct History of the DC Universe figures (see gallery) and Mezco’s awesome Cinema of Fear 3.75 figures. Both sets of these figures I haven’t seen anywhere outside of Toy Fair, where you cannot buy anything. The topper for Midtown Comics was the oodles of DeLoreans from Back to the Future 2 (see gallery), a must have for this fan of the series. Finally at the end of their toy wall, near the adult comics, were the Star Wars figures. The force apparently was still not with me, but do or do not there is no try.

Elusive Toys

One cannot help but walk through Times Square while in New York City. The Virgin Mega Store was always a great place to check out crazy collectibles, action figures, t-shirts and of course music. Their movie soundtrack aisle easily captivated me for at least thirty minutes. It is now gone. Like a gaping wound it sits there empty as they redesign it for a Forever 21 store. Sacrilege! Apparently the music stores are disappearing as well. What is in extremely close proximity to the old Virgin Mega Store is probably the world’s largest Toys R US. It is so damn big that it has a Ferris Wheel in it and floors upon floors with different themes. After avoiding two nice gentlemen who wanted to know if I wanted a souvenir photo of my visit I found the action figure section. This Toys R US is broken up into sections like Marvel, Star Wars and so fourth. The Star Wars section was barely five feet by six feet and without a doubt the worst selection of figures I have ever seen. I scoped through the figures row by row and found no Obi-Wan. Toy R Us made it pretty easy on me as one section was over a hundred Commander Ponds. Commander Ponds is a lesser known Clone Trooper from the animated series. Over one hundred figures of the same guy and no freaking Obi-Wan?  

Elusive Toys

There was one final place to visit. I know of only one place that never lets me down. Toy Tokyo in the East Village is a must stop for any Toy Maniac and a true haven for all those that love toys. I have been there several times and always walk away happy. After walking right in and making an immediate left there he was, Obi-Wan. Come on you know this was going to have a happy ending. It is after all a Star Wars story. The price with the 8.875% sales tax in New York didn’t even bother me because he was mine. However the story doesn’t end there. For those of you that have never been to Toy Tokyo it really is as I described it. Tiny wind up toys costing a few dollars, imported Japanese toys costing hundreds of dollars and figures and statues the likes of which you have never seen. Shelves upon shelves of items with things you have either forgotten about or never knew existed is what you will see in Toy Tokyo. A wind up Cornelius tin robot from The Planet of the Apes was literally just out of reach and the price made it equally so. Nonetheless it made me smile that such a toy was out there. What really blew me away and fulfilled a wish from a previous column called “10 Movies That Need Action Figures” (see column) was that Toy Tokyo had a custom made Deckard figure from Blade Runner. The price? Just four hundred dollars but the likes of which I will probably never see again. 

Elusive Toys

There aren’t places like Toy Tokyo everywhere and comic book specialty stores are carrying all they can. I want to know from you Maniacs where do you turn to satisfy your action figure needs? I for one used to go to twenty-four hour Wal-Marts and rip the boxes right open to get those short packed figures. The internet is always open and one can usually find everything there. This is fine but I for one like to look at the figure first, make sure the paint job is good and if it is a likeness of an actor see if it matches up. Outside of places like Sideshow Collectibles you’re not going to get high resolution scans and multiple angles. So I ask again, toy stores where have you gone?
 
Check out the gallery to see even more pictures from Midtown Comics and Toy Tokyo. 

Elusive Toys

Robert Trate writes two weekly columns for Mania the DVD Shopping Bag and the Toy Maniac. Robert also participates in a pod cast that reviews movies, comics and celebrates all things geek. Check it out at You’ve Got Geek on You.com.
 

COMMENTS AND RESPONSES

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mike1010 10/16/2009 5:23:30 AM

Not all Star Wars movies had a happy ending unless you were cheering for the Empire at the end of Empire Strikes Back.

 If I can't find something I can go to Amazon or Ebay and almost always get what I want. I have to agree with you on missing being able to walk into a store and look at something before you buy it.

I remember when I was a kid my Grandmom was friends with the owner of the local independant toy store and she had him hold one of every original run Star Wars figure and ship back in 1978 or 79 and I would get one or two a week. Of course, not knowing what they were going to be worth in the future, I proceeded to inflict battle damage on them and they ended up in the trash. The last survivor was the Boba Fett you got for mailing in proof of purchase from the action figure packages. I finally lost Fett a few years ago during a move to a new house.    

dragon261 10/16/2009 5:40:44 AM

When I find a figure I like I usually buy two of them one for display out the box and the other in the box for collecting purposes.

dbrock06 10/16/2009 7:18:14 AM

I remember way back, when I would get a good report card my mom would take me to Models and I was able to get any toy I wanted.  I just loved walking up and down the toy aisle, usually getting a Dungeons and Dragons figure.  I was such a nerd growing up.  But I miss those times.  I walk into Target now, and the toy aisle seems like an afterthought. 

The best place now to check out toys is my local comicshop.  they have just about everything I could want.   Anime, Marvel, DC, Star Wars......  you name it,  they have it.

galexia 10/16/2009 2:34:28 PM

When I was a kid, I remember going to a place called Child World. The store looked like a castle. By the time I was in Jr. High, they were gone.  Aside from Toys R Us, most of the time I just shop on the internet for the figures/dolls I want. I also make rather judicious use of Ebay for older toys. For my children, I use a combination of Target/Walmart/TRU (brick and morter) and Ebay/Amazon. It is sad to see all the toy stores like this, but no one can seemingly compete for long vs a discount bigbox type store.

animefanjared 10/16/2009 4:43:49 PM

I agree, the death of the toy store is a sad, sad thing.  I remember feeling just absolute awe going into one when I was a kid, and it was impossible to go to the mall without a stop in the eponymous KB Toys (usually the last stop, because my Mom would threaten to skip it if we misbehaved).  You can't do that anymore.  Even the aisles at Wal-Mart and Target used to be a lot more interesting than they are now.

Don't kids play with toys anymore???  Or is it all electronics now?

Jarik05 10/16/2009 6:55:33 PM

In some places opening a toy store isn't a financially sound thing to do anymore.

Here is something I have learned...

I moved right outside of Pensacola, Florida in 2008. I have always had a passion for toys and wanted to open a toy store. After looking into start up costs and talking to people in the area that have tried the same thing, all I got was horror stories about days with no customers and people telling them they are over priced..

I decided that I'd try out selling just toys at a local flea market and see how it went before I invested in a big store. I rented two inside booths and stocked up on inventory current and vintage. I had alot of traffic (100 to 200 people per day), alot of people were interested in what I had, but not very may people bought things...they just came in, looked around and wanted to talk about movies, toys from when we were kids and what not. Which is fine because eventually those people will find something they want and buy it.

What kills me is that each and every day I get no less than 25 or 30 people that say "I can get that cheaper at Wal-Mart" grab their kid in walk out, they are loud and very rude about it, which drives people out and/or makes other people think the same thing. The best part of that is...you can't get that at Wal-Mart because it hasn't been sold in a retail store in 30 years or Wal-Mart doesn't have anything from that line but Clone Troopers or Cobra Soldiers.

Wal-Mart has hurt toy stores owned by everyday people. They may carry 300 toys and it might be 100 each of 3 characters, but people see that $9.99 for a clone trooper at Wal-Mart and act like you offended them by having a figure priced at $12.00 which isn't available at Wal-Mart or Target.

Ok, well, I have gone on enough and could keep going, but I am tired. I just wanted to share some thought and my findings so far on the subject of brick and mortar toy stores.

themovielord 10/16/2009 10:07:17 PM

Jarik05 and everyone else... thanks for sharing... anyone have toy stores that are worth going to in their area?

littlemikey979 10/16/2009 11:20:31 PM

I learned the same lesson with the super hero squad, Nick Fury/Captain America pack, saw it as a local wal-mart and figured would get it later. Months later I still can make myself purchase it from the internet. FYI if you need the shirtless Wolverine inflip-flops/Hand Ninja pack there are still some there, even after being discounted to $4 a pack!!! Now a friend and I will text each other if we find something new so we can buy one for each. Always swim with a buddy they told us at summer camp, it applies here too.

And the local Toy'r'us is still carrying the Planet Hulk/Savage Surfer SHS pack here too, what happen? Our local comic shop only has the 90's X-men figures and both Target stores do not reorder anything until they sell there stock out or right before christmas. It took months for them to sell all the Nick Fury/Skrull Grunt packs. So I have to find an excuss to drive to Houston and hit up the better Wal-marts and Targets to go toy shopping.  

AutomaticLimit 10/17/2009 9:22:48 AM

I've thought about this problem at great length also.  Even to the point of wanting my to open my own store, but not just toys but collectables, japanese imports and just weird off-the-wall items.   Right now it's not a stable venture.     There's one store south of me in Orlando that seems to be doing ok, but their prices are outrageous.   I'll have to stick to the internet for my toy purchases for now. 

S.

themovielord 10/17/2009 9:46:09 AM

Littlemikey979, I too have a buddy system for toy buying. A friend of mine lives across the river in DE and we notify each other of what we are looking for. It doubles our chances and usually knock something down in less than a week. The BUDDY SYSTEM works!

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