With Sam Raimi's return to horror set to hit theaters by the end of the month, Universal Pictures has unleashed two new TV spots for Drag Me To Hell. You can check them out below courtesy of the guys over at TrailerAddict. The studio has also launched an interesting (and twisted) new tie-in game for you viral fans who have Facebook. The FB application, called Jinx the Cat, allows you and friends to curse each other in hopes of saving your doomed kitty. If you've been cursed, you have just four hours to curse someone else in order to save Jinx. Curse as many of your friends as you can but the more often you pass on the curse, the healthier your own Jinx will stay. Click here to play it.
The film stars Alison Lohman, Justin Long, Lorna Raver, Jessica Lucas, David Paymer and Dileep Rao. Evil Dead director Raimi led the production, based on a script that he penned.
Plot Concept: The story centers on a young woman's desperate quest to break an evil curse. Christine Brown (Alison Lohman) is an ambitious L.A. loan officer with a charming boyfriend, professor Clay Dalton (Justin Long). Life is good until the mysterious Mrs. Ganush (Lorna Raver) arrives at the bank to beg for an extension on her home loan. Should Christine follow her instincts and give the old woman a break? Or should she deny the extension to impress her boss, Mr. Jacks (David Paymer), and get a leg-up on a promotion? Christine fatefully chooses the latter, shaming Mrs. Ganush and dispossessing her of her home.
In retaliation, the old woman places the powerful curse of the Lamia on Christine, transforming her life into a living hell. Haunted by an evil spirit and misunderstood by a skeptical boyfriend, she seeks the aid of seer Rham Jas (Dileep Rao) to save her soul from eternal damnation. To help the shattered Christine return her life to normal, the psychic sets her on a frantic course to reverse the spell. As evil forces close in, Christine must face the unthinkable: how far will she go to break free of the curse?
Drag Me to Hell will hit theaters May 29, 2009.
TV Spot: Terror
TV Spot: Screaming